Have you ever seen a professional couple tango? The power, energy and control of such a provocative dance is mesmerising; a visual rendition of what passion is. Imagine having that kind of feeling about life and what you do every day. That fiery intensity of desire can also be channeled, albeit a little more watered down and a lot less carnal, into your life and your business. You just have to find it.
Whoever first said, ‘Do what you love and you’ll never work a day in your life’ was talking about it. If you work in a job or business that you love and have passion for, then it won’t feel like work. When you enjoy what you do, your life will feel blessed and people will want whatever you’re selling and money is sure to follow.
Sounds too good to be true doesn’t it? Maybe a little naive even, but let’s think about it logically. When you do something you love and have passion for, don’t you consciously and unconsciously put in more effort? Give it more positive energy? Give more of yourself to it? As every boss that’s worth their salt knows, if you treat your employees good and keep them happy, they in turn will work better for you.
If you’re giving all your heart and soul, your talent and skill, your energy and effort and enthusiasm, you’re giving it your best possible shot. You’re giving the best you can give and doing the best you can do. You’re giving your business the best possible chances of surviving and thriving. Shouldn’t that be the cornerstone for every business?
When Passion Eludes
Doing something you’re passionate about every day of your life, is a gift. But it’s not for everyone. Some people feel content to work dead end jobs. Scraping by to make ends meet. Living for the weekends. It’s almost as if they don’t feel they deserve to love life.
Then there are those that know there’s more to life than what they’re doing. They know they are meant for bigger things. That life isn’t meant to be such a struggle. But where things stand, they just don’t know what that is.
Those that decide that they want a better life for themselves, are generally divided into two camps. There are those that know what they want because it’s clear as day. They just know what they should do because they’ve been doing it in some way or another all their life.
They’ve built up that passion over the years, got good at a skill or realised a talent, and one day the light bulb comes on. The doubt and fear fade and they connect that passion with making a living. It kind of falls into their lap, all neatly tied up in a red bow.
Then there are those that don’t have a clue and have to go out there and find that all elusive, intangible passion. I was in the latter, team ‘have-no-clue’. I’m going to assume if you’re still reading this, that you’re right there with me. Let’s go ahead and discover your passion business.
Trial and Error
When my bf and I decided to leave the rat race behind and first started working for ourselves, we took a little detour. We got caught up in the world of Internet Marketing and Affiliate Marketing. We were drawn into the passive income trap and created site after site of e-products and affiliate write-ups before realising that we just weren’t interested in anything we were writing and marketing. We got bored with it, and gave it up.
We realised, a few years too late, that we needed to enjoy what we did or it wouldn’t work.
We aren’t the kind of people who are driven by money. Don’t get me wrong, it’s not like we don’t like money or need it. We do. It just doesn’t motivate us enough on it’s own. And it’s not like there aren’t people out there who make a lucrative living in IM. There are. But, the financial potential alone could not sustain us enough to successfully attempt the Internet Marketing or Affiliate Marketing route. Besides, it often made me feel like I was selling snake oil or worse, my soul.
This is why passion is so important. And why the success of your business depends on it.
We needed a new approach. So we stopped everything that we were doing and focused on asking ourselves the big questions. We put our lives and ourselves under a microscope. We analysed who we really were and what we really wanted.
The journey inward
I did online tests, read books, meditated, accessed my childhood reserves, did quiz after quiz and looked into other muses for examples. I turned to the greats for guidance, Tony Robbins, Tim Ferriss, Ken Robinson, Dr. Brad Swift, Jackie Holder, Steve Pavlina, David J. Schwartz, John Williams, Marianne Cantwell etc.
I poked and prodded my psyche for a clue. The answer is there. It’s in all of us. It’s not something that suddenly appears out of the blue, brand shiny new. It’s something that has always been there and you’ve probably always known, but you just need a little reminder or guidance to find.
I won’t lie, it took a long ass time for me. For months I did nothing else. As daunting a task as it was, I knew that if I could just find that one thing, my life would all fall into place. I had days of deep depression believing that maybe I just didn’t have enough passion for anything.
Passion sprouting out of my…
I’ve never really felt massively passionate about anything in particular. At least no one thing that really lights my fire, you know? I later learned that I’m a multipotentialite, while watching a Ted talk by career coach Emilie Wapnick. A multipotentialite is someone who spreads their passion over a multitude of things, not just the one single thing.
I like to think of it as, every time I did something I enjoyed, I planted a passion seed and moved on. Now, looking back across the field, I don’t see any large tree that stands out and screams to me ‘this is what you should be doing!’ Instead I see just a field of dreams and passion saplings.
Life started to make more sense after that, but I still needed to work out what I wanted to do. More importantly, what I liked enough to be working on everyday, without getting bored. That’s another problem with me. I get bored so easily. So my search continued in finding a passion that was sustainable, in interest and earning potential. I needed to review my passion saplings.
Set YOUR Ts & Cs
It’s important that you set your own scope for your business i.e. your personal terms and conditions. You’re going to need to think ahead so you don’t shoot yourself in the foot. Don’t limit yourself. Start as you mean to go on, as they say.
I knew I wanted to have an online store. I am an e-commerce masters graduate. It’s my jam. I also needed to be location independent. This is one of the main reasons why my bf and I embraced this path. Having an online store means that I can maintain my store anywhere in the world with an Internet connection.
I also knew I wanted to make something. I’m a creative. A maker. It had to be something physical. I do like design work and creating websites but I needed something more.
I knew that having your own business meant that there would be plenty of chances for me to use my digital creativity such as my branding, logo, website design, photography editing and marketing skills for example, so my passion didn’t need to be just one of those things.
I needed to make enough money to fulfil my indefinite travel intentions and upgraded travel aspirations so I could live location independent and enjoy my surroundings.
Work out how much you want to be able to make per month and times that by 12. Don’t just think about your current expenses. That is small thinking. Your life is going to change. Think about your ideal life expenses and work from there.
Your potential passions should fulfil all of your preconceived requirements. That’s a must. You want this endeavour to be worth your time, money and effort, so it’s best to go in to it with the best possible chances for success.